MAP Insights

Let me first extend the gratitude of the 2023 Board of Governors for the confidence in entrusting us the stewardship of the Management Association of the Philippines or the MAP I convey my personal thanks for giving me this opportunity to be MAP’s 75th President – the fifth woman to lead this organization – with high hopes that during our watch, we can rise to the challenge of leaving a significant mark in the 73-year history of this organization.

 

We thank the past leaders whose decades of stewardship brought MAP to where it is today – a premier, independent, professional and prestigious association of business leaders whose insights are listened to, in both the private and the public sectors.  That includes FRED PASCUAL and BABES SINGSON, who jointly headed MAP in 2022.  I wish to thank both of them, and their respective teams, for their contributions. Let us show our appreciation to both Babes and Fred with a warm round of applause please.

 

MAP today has a strong membership base of 1,074 leaders who are significant influencers in their respective fields. Its members cut across many industries and their outputs can be felt in employment generation, in sharing gains through corporate social responsibility initiatives and in economic development. Certainly, one of MAP’s biggest contributions is leadership excellence. From among its ranks came many of those who are called for public service and shared their expertise to benefit the country and the Filipinos.

 

SERVING IN CHALLENGING TIMES

 

The year 2023 will still be challenging – a continuation of the transition years as we try to put our pandemic experience in the rear-view mirror. Now, we must set our sights to what’s ahead with cautious optimism, even as the fight with COVID continues.

 

The bigger challenge before us will be RECOVERY – not just in the economic front but also in the structural rebuilding of the fundamentals needed to address the impact of the digital transformation and the changed business dynamics in our government to our respective organizations. The growing expectation that business should integrate social responsibility as success indicator, places an enormous burden on our shoulders that will need new, transformational ideas and a high degree of collaboration across industries and sectors.

 

The Management Association of the Philippines can be that lynchpin, the hub if you will, to generate ideas and help make that cooperation happen. MAP today has solidified its standing as a professional, impartial, and independent organization, whose advocacies extend beyond its mission to achieve management excellence. We are a voice that is listened to in many socially relevant issues we initiate, support and reinforce in multiple platforms to influence changes for the better.

 

 

 

 

BRIDGING AND BUILDING A PROGRESSIVE FUTURE: MAP’S 2023 THEME

 

Preserving these gains is foremost in the minds of your 2023 Board.  During its strategic meeting last November, we committed to work on crafting and implementing a two-pronged strategy to significantly contribute to this objective: by BRIDGING and enhancing the internal fundamentals and harnessing our collective strengths to help in BUILDING a national future in shared prosperity.

 

The two-pronged strategy is captured in our 2023 theme, “BRIDGING AND BUILDING A PROGRESSIVE FUTURE”. This will guide our directions and activities for the year. To give flesh and substance to the theme, we mapped out six priority programs aptly embodied in the acronym B R I D G E.

 

• We keep Bridging our internal strengths,
• Focus on Resilience and Recovery,
• Initiate and welcome Innovation,
• Advocate for Diversity, Equity, and Inclusion or DEI,
• Make a strong push for Growth and People Development, and
• Base our actions on what can contribute to the Environment, Social and Governance or ESG goals.

 

These priority programs integrate the major concerns of our members gathered from the responses on a Quick Survey conducted in November last year. The results identified the Top 10 issues ranked according to priority and we duly noted that Ease of Doing Business remains to be a top concern.

 

1. Ease of Doing Business (EODB)
2. Economy
3. Energy
4. Climate Change
5. Competitiveness of Local Industries
6. Education
7. Agriculture
8. Infrastructure
9. ESG
10. Dealing with LGUs

 

TRANSLATING THE THEME INTO ACTION

 

With the identified key directions of MAP for the year, the Board will work with 30 MAP committees grouped into the six clusters. Together with their respective Governors-in-Charge, they will be responsible for the plans and actions to best deliver results.  The programs will be harmonized, tracked and calibrated to maximize resources and generate quick wins.

 

• BRIDGING THE INTERNAL STRENGTHS

 

The first Cluster is tasked to Bridge the Internal Strengths. A strong MAP organization will capacitate us to deliver our mandate.  Our collective strengths will enable MAP to lead, be the voice for management excellence, the hub of new ideas and solutions, that can effectively push our advocacies forward.

 

Today’s MAP is a diverse group in age, gender, and professional background. It is the very first time in the history of MAP that 4 of the 9 members of the MAP Board are women. This alone sets a tone.

 

We have a relatively young Board that can potentially cement what MAP has been desiring to do for years: TO CREATE AND INSTITUTIONALIZE AN ENVIRONMENT THAT WOULD BRIDGE AND CONNECT THE WISDOM and WEALTH OF EXPERIENCE of THE SEASONED CEOs, with the NEW THINKING, NEW IDEAS, INNOVATIONS IN DOING BUSINESS and NEW PARADIGM OF THE NEXT GENERATION OF CEOs.  This combined force will enable us to foster thought leadership and collect a wealth of ideas, solutions and business opportunities, that are adaptive, transformative, relevant and sustainable.

 

We will focus on narrowing the generational divide and create an environment of real inclusiveness, true to our management discipline of succession planning. The perspectives between the present and the next generation may differ, but I believe that this is not because we have different challenges, but because we have differing approaches. We have to bridge the gap of understanding, listen without judgment and impatience, and open our hearts and minds to meaningful collaboration.

 

Our first act, therefore, was to assign Next Generation members to be Co-Vice Chairpersons in most committees to give them the opportunity to lead, participate and be immersed in the organization.  As of today, 23 NextGen members have risen to the challenge. That translates to 27% or almost 1/3 of the total leadership posts in committees represented by those whom we hope will eventually take over the reins in the future.  We also keep making strides in achieving gender balance. For this year, we are gratified to note that we are at 44% female to 56% male gender mix of leaders in our various committees.

 

Building internal strength also mean that we can provide support to our members through timely information that can increase the confidence level in their business planning. We will establish DATAMAP that will make available relevant statistics, facts, figures, policy papers and other research materials that we may all need from time to time.

 

We will strengthen our linkages with data repositories like NEDA, PSA, DTI and other research organizations that can share their studies with us. I believe that business intuition is a spark that can be ignited when backed by solid indicators. MAP can better serve the members when we can help manage business risks through informed data points.

 

• Building a Progressive Future

 

Because these are core components of our programs, I shall personally head this Cluster. Armed with a strengthened MAP, we shall do our share in Building a Progressive Future.

 

The Cluster on Resilience and Recovery is headed by Ciel Habito, the former Secretary of NEDA under the Ramos Administration.  His group will persistently pursue the 8-Point MAP Recommendations MAP submitted last 2022 to the then incoming administration.

 

To provide inputs to our members on the business horizon, we will hold an Economic Briefing on February 8. However, we feel that we can enrich the context of the economic prospects if we can identify investment opportunities we can take advantage of, to expand our markets. This year, therefore, we will be introducing an innovation of twinning the briefing on the Economy with an Investment Campaign to be scheduled within the first quarter of the year.

 

This initiative will be undertaken in partnership with the Department of Trade and Industry, and solidified through the signing of a Memorandum of Understanding later this afternoon.

 

The importance of Innovation cannot be over-emphasized. Digital marketing expert Donald Lim, is a natural choice to oversee this Cluster tasked to implement programs to help scale up tech start-ups. It will also provide support for students to turn their technological ideas into actual products and services that will benefit farmers, fisherfolks, and the rest of our population.

 

The Diversity, Equity and Inclusion or DEI Cluster assigned to Cluster Head Karen Batungbacal, is expected to conduct the third round of the  SGV – MAP NextGen CEO Transformative Leadership Program” as one of its major undertakings.

 

This Cluster will continue to encourage our NextGen members and leaders to engage through the “4th MAP NextGen CEO Conference”. This is the learning platform where they can discuss the most pressing challenges being faced by their generation and provide an avenue for them to learn from one another.

 

The Growth and People Development Cluster is headed by Chito Salazar, whose forte is education. Their task is to undertake initiatives and pursue critical reforms to address our education crisis and to promote life-long learning.

 

And fittingly, the ESG Cluster, which will be headed by Alex Cabrera, the ESG Leader of PricewaterHouse  Philippines, will keep us focused on the advocacy and social responsibility dimension of what we all do.

 

The highlight will be a major mid-year activity we plan to initiate – and that is to bring together the decision-makers in government, business leaders, the academe and the NGOs, and other interest groups to connect and collaborate.

 

In this whole day event, we have high hopes that the multi-sectoral discussions will catalyze our common vision to contribute in national recovery and nation building. The output will be a BLUEPRINT FOR SHARED PROSPERITY.

 

CLOSING

 

Friends, we are in for a busy, busy 2023. It may seem to be lofty goals that we set for ourselves but we have a lot of catching up to do, and we can do no less. What gives us confidence is knowing that we have one another’s backs and we have the valuable support and active participation of the MAP community and our partners in government and other business organizations, especially those who are with us today.

 

I will end by sharing a timely gem of wisdom from one of the world’s famous neuroscientists and an untiring advocate of global harmony and peace, Abhijit Naskar, who said and I quote:

 

“The holy trinity of tackling crisis is unity, faith and sacrifice.

We must stay united as humans above all else,

we must have faith in ourselves and in each other, and

we must sacrifice our self-obsession.”

 

In other words, we should think not only in terms of what serves our own interests, but more importantly, in what will serve the greater good.

 

Let us cross the bridge together. I look forward to an interesting and dynamic 2023 chapter with all of you.

 

Thank you.

 

(This was lifted from the Inaugural Address delivered on January 31, 2023 by the author as the 2023 President of the Management Association of the Philippines (MAP). She is the Founding Partner and CEO of Du-Baladad and Associates (BDB Law). Feedback at <map@map.org.ph> and < dick.du-baladad@bdblaw.com.ph>).